Comparing creative motivation to sales and finance imposed motivations Truth #4 – Creative vs Coerced Motivation Patterns 2. Sales-based coerced ‘motivation’ A nonexistent thing that sales hyped Opportunity to bailout sales again Career of feeling manipulated Anticipation of a shared commission =/. Finance-based coerced ‘motivation’ A thing that finance ‘requested’ Opportunity for compliance Career of following established policies Anticipation of a reduction in force. Creative motivation patterns:. ©2018 iiSM.ORG, All Rights Reserved. Coerced motivation patterns:. Creative Attractor applied to Analytics A question that Needs to be answered Belief question can be answered Creative Opportunity to answer question Anticipation of envisioned answer. Creative Attractor applied to Writing A story that Needs to be told Belief story can be told Creative Opportunity to tell story Anticipation of envisioned story. As creative leaders, we need to understand the pattern of creative motivation, and we must avoid using coercive patterns of motivation. Our, primary focus is on telling the story of Opportunity. Click slide to see in context of slide deck
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