Enumerates the Purpose of Discovery in Software Development Truth #1 – Discovery Defined. Discovery is the act of applying Research Patterns in pursuit of finding and fulfilling a market opportunity.  
Purpose of Discovery is three-fold:
Discover Strong Value Propositions – Logical Embodiment of a solution that substantively fulfill a meaningful portion of Epic Needs (aka. Creative Attractors)
Discover Traction/Adoption Agents – Change that doesn’t get adopted is filler at best; Discovery is used to find change embodiments that achieve traction 
Discover Chaos – Chaos is destabilizing change that destroys value and, if neglected, when eventually result in extreme escalations, assuming your customer actually cares about your wellbeing as an entity.   Discovery is the application of Research in R&D. ©2018 iiSM.ORG, All Rights Reserved. Click slide to see in context of slide deck
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