Six things your startups or new products must get right Startups – Six Things You Must Get Right! . Without The Big Six factors, 86% of all Startups and Product Offerings Failures
Product/Market Fit – Customer has no perceived need for Product/Service (20%)
Business Model – Bad pricing, unexpected costs, and/or not competitive (18%)
Change Engine – Not the right team, created a bad product (13%)
Funding – Team lacks funding to build the Product, lack runway (12%)
Unity – Team doesn’t get along and/or is distant from customer (12%)
Strong Attractors – Team loses focus, lacks motivation, Passion, and/or Burn Out (10%)
. Group of “Must Get Right!”. Derivative of 2014 CB-Insights Study of 101 Startups . Click slide to see in context of slide deck
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